Ever wondered why some personal brands shine while others fade into the background? Everyone has a story to share, but how do you decide which ones are worth telling? Storytelling has been at the heart of human communication for centuries, capturing attention, stirring emotions, and making information stick. Through my work in PR, I’ve seen...

Social media has evolved beyond casual interactions and sharing memes and videos. It has become a powerful tool for professional development and career growth. In fact, 73% of millennials have found a job directly through social media according to StandOut CV, highlighting its integral role in the job market. Leveraging social media effectively can enhance...

I regularly get asked how I got into PR and what inspired me to go down that route. For me, it all goes back to my love of music. During my time at university, I created a blog dedicated to the UK music scene, where I would write reviews of the best mixtapes and albums. ...

Networking was a daunting process for me for many years. It was an aspect of professional life I knew I needed to get more confident in, but the idea of walking into a room full of strangers and striking up conversations felt overwhelming. However, like many things in life, the only way to get more...

In this debut episode, I’m diving deep with Daryl Harper, a renowned financial coach and professional speaker who has transformed countless lives with his insights on finance, wellbeing, and professional growth. Join me as we explore Daryl’s incredible journey—from overcoming personal challenges during his school years to becoming a powerful mentor who inspires others to...

Today, on World Entrepreneurs’ Day, we celebrate the global impact of entrepreneurs and their invaluable contributions to society. This day brings together people from around the world to exchange ideas, share stories, and inspire one another to pursue their business ambitions. The latest Global Entrepreneurship Monitor (GEM) UK report, based on a sample of just...

This blog is a reflection on my PR journey and an exploration of the industry’s evolving landscape. While many aspects of PR have changed, the core principles have remained, shaping not just my career, but my entire mindset.  The fundamentals of PR extend beyond the workplace, serving as lifelong strategies to help you stand out...

I felt it was extremely fitting to kick things off with a personal anecdote to illustrate why it’s important to pursue our goals courageously despite the little voice in our head saying don’t do it! My Leap of Faith Last month, I celebrated a friend’s 30th birthday by jumping out of a plane. Yes, you...