TL;DR: I’m moving my weekly articles to Substack and will only share one of those articles on my website on the last Wednesday of each month moving forward. // Since 7 August 2024, I’ve published a weekly article every Wednesday. No skips. No days off. Just consistent output, week after week. That season taught me...

Stop calling yourself aspiring.It’s shrinking you in real time. I saw a LinkedIn post a few weeks back that hit harder than it should have. One of those posts you read once, then read again, then sit back and think, yeah… that was me. The post was from Stephanie J, and she didn’t tiptoe around...

You don’t need another marketing plan. You need a moment to pause. Christmas Eve isn’t just the end of the year. For many founders, it’s the one time in the calendar when everything goes quiet. No client calls. No pitch decks. Just you, the year that was, and the voice in your head asking, “What’s...

Your Life Is a Visibility Campaign If no one knows what you do, how are they supposed to work with you? That’s the question I kept asking myself when I started building my brand. It hit me again this December, sitting in a Santa hat, dropping LinkedIn posts like mince pies, and wondering why more...

Black Friday was chaos. The fake urgency, the countdowns, the inbox overload. It was a lot. And now, just like that, it’s over. As we embrace the first week of December, we’re finally starting to wind down from what’s been a mad 2025. The inbox is quieter, calendars are clearing up and everyone’s easing into...

Have you ever stopped doing something for a bit, then felt awkward getting back into it? That’s me with recording content. It’s like the gym. Miss a couple of weeks and suddenly it’s long. But once you start moving again, it’s fine. The rhythm comes back. That’s exactly what it’s like when I hit record...

Don’t Give Up. Build It Anyway I wasn’t in the mood to record that video. I had other content lined up. But I made a promise to myself. And that promise matters more than how I feel on any given day. This journey’s been full of doubts, setbacks and long nights. Still, I show up....

Everyone’s Doing the Best They Can – Are You Giving Yourself Credit? Some things don’t hit until you hear them at the right time. Elfried Samba said something on the Bread and Butter Podcast that shook me. It wasn’t new. It wasn’t complex. But it landed differently: Everyone is doing the best they can with...

755 days. That’s how long we’ve got until 30 November 2027 rolls in before it becomes too late to build a defensible personal brand. I wrote about this on LinkedIn and spoke about it on YouTube, and in short, it was joining a webinar presented by Daniel Priestley that made me realise that this is...

People say, “just share your story”, like it’s the easiest thing in the world. But here’s what no one warns you about: the awkwardness, the vulnerability, the creeping doubt that you’ve said too much. The weird silence that comes after posting something real. Not because it flopped. But because it made you feel exposed. The...