Personal branding is essential for professionals looking to stand out in their careers. Whether you’re an entrepreneur, freelancer, or corporate professional, a strong personal brand can unlock new opportunities, build credibility, and expand your professional network. The Intersection of PR and Digital Marketing Traditionally, PR and digital marketing have been separate disciplines. However, the lines...

To mark Black Introvert Week, I thought it would be the perfect time to explore how those who are introverted can master personal branding without stepping too far outside their comfort zones. Personal branding can feel overwhelming, especially if you’re an introvert. The thought of self-promotion or stepping into the spotlight might make you uneasy....

If you’ve stumbled across this blog post and you don’t have a LinkedIn profile, I would highly encourage you to click here to set one up and come back when you’re done! Did you know that according to Jobscan, 87% of recruiters use LinkedIn to source and vet candidates during the hiring process? If you...

Impostor syndrome is a common challenge that affects many professionals at all stages of their careers, including myself. It’s the persistent feeling of not being good enough, or believing that your achievements are not valid, despite clear evidence that you’re more than qualified.  This mental barrier can hit anyone in all walks of life, from...

Social media has evolved beyond casual interactions and sharing memes and videos. It has become a powerful tool for professional development and career growth. In fact, 73% of millennials have found a job directly through social media according to StandOut CV, highlighting its integral role in the job market. Leveraging social media effectively can enhance...

I regularly get asked how I got into PR and what inspired me to go down that route. For me, it all goes back to my love of music. During my time at university, I created a blog dedicated to the UK music scene, where I would write reviews of the best mixtapes and albums. ...

Networking was a daunting process for me for many years. It was an aspect of professional life I knew I needed to get more confident in, but the idea of walking into a room full of strangers and striking up conversations felt overwhelming. However, like many things in life, the only way to get more...

In this debut episode, I’m diving deep with Daryl Harper, a renowned financial coach and professional speaker who has transformed countless lives with his insights on finance, wellbeing, and professional growth. Join me as we explore Daryl’s incredible journey—from overcoming personal challenges during his school years to becoming a powerful mentor who inspires others to...